{"title":"Violet Vibes","description":"","products":[{"product_id":"violet-shampoo","title":"Violet Shampoo","description":"\u003ch6\u003eFor grey \u0026amp; blonde hair\u003cbr\u003e\n\u003c\/h6\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eSulfate, gluten, soy and paraben-free cleansing\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eBrightens grey and blonde hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eHighly pigmented; the most effective toning shampoo on the market\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eAn innovative blue-violet pigmented shampoo to enhance blonde and grey hair while neutralizing yellow to brassy tones\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eDid you know...\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eDuring the original formulation, FDNC violet #2 is commonly used in other blonde-toning shampoos\/conditioners. LOMA’s Violet Shampoo and Conditioner is much more effective in toning and neutralizing warm tones.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Loma Hair Care","offers":[{"title":"12 fl oz \/ 355mL","offer_id":40029664739467,"sku":"LVS12","price":24.0,"currency_code":"EUR","in_stock":true},{"title":"3 fl oz \/ 88mL","offer_id":40029664772235,"sku":"LVS3","price":9.75,"currency_code":"EUR","in_stock":true},{"title":"33.8 fl oz \/ 1000mL","offer_id":40331890458763,"sku":"LVS33","price":48.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0573\/8433\/7547\/files\/LOMA_violet-shampoo.jpg?v=1730388373"},{"product_id":"violet-conditioner","title":"Violet Conditioner","description":"\u003ch6\u003eFor grey \u0026amp; blonde hair\u003c\/h6\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eUses pure direct dye color pigments unlike 99% of other color conditioners on the market\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eBrightens gray and blonde hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eHighly pigmented; the most effective toning conditioner on the market\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eA stylist’s color enhancing and toning tool in the salon (apply to dry hair for maximum deposition)\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eGluten, soy and paraben free\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eAn innovative blue-violet pigmented conditioner to enhance blonde and grey hair while neutralizing yellow to brassy tones\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\"\u003eDid you know...\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eDuring the original formulation, FDNC violet #2 is commonly used in other blonde-toning shampoos\/conditioners. LOMA’s Violet Shampoo and Conditioner is much more effective in toning and neutralizing warm tones.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eDue to the electric charge in the formula, Violet Conditioner will adhere\/deposit better to the hair.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Loma Hair Care","offers":[{"title":"12 fl oz \/ 355mL","offer_id":40029664870539,"sku":"LVC12","price":25.5,"currency_code":"EUR","in_stock":true},{"title":"3 fl oz \/ 88mL","offer_id":40029664903307,"sku":"LVC3","price":10.25,"currency_code":"EUR","in_stock":true},{"title":"33.8 fl oz \/ 1000mL","offer_id":40331890983051,"sku":"LVC33","price":51.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0573\/8433\/7547\/files\/LOMA_violet-conditioner.png?v=1730388292"},{"product_id":"loma-calming-creme","title":"Calming Crème","description":"\u003cdiv class=\"accordion__content\"\u003e\n\u003ch6\u003eFor all hair types\u003c\/h6\u003e\n\u003cul\u003e\n\u003cli\u003eQuenches thirsty hair, weightlessly\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eDetangles, softens and tames frizz\u003c\/li\u003e\n\u003cli\u003eWearable nourishing treatment\u003c\/li\u003e\n\u003cli\u003eThermal and flat iron protection\u003c\/li\u003e\n\u003cli\u003eFantastic as a hand and body lotion\u003c\/li\u003e\n\u003cli\u003eHigh shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eDid you know…\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eLOMA Calming Crème is perfect for calming down dry, thirsty, flyaway hair.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eCalming Crème was the first LOMA product to have a blend of aromatic botanical extracts.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eWith its highly enriched aloe vera content, Calming Crème is fabulous for the skin and scalp because aloe vera adds moisture and shine.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Loma Hair Care","offers":[{"title":"8 fl oz \/ 237mL","offer_id":40029669556363,"sku":"LCA8","price":25.5,"currency_code":"EUR","in_stock":true},{"title":"3 fl oz \/ 88mL","offer_id":40029669589131,"sku":"LCA3","price":10.25,"currency_code":"EUR","in_stock":true},{"title":"33.8 fl oz \/ 1000mL","offer_id":40029669654667,"sku":"LCA33","price":51.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0573\/8433\/7547\/files\/LOMA_calming-creme.jpg?v=1730387503"},{"product_id":"violet-shampoo-conditioner-duo-1000-ml-1","title":"Violet Shampoo \u0026 Conditioner Duo – 1000 ml","description":"\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003eBanish brassiness at scale. This liter duo neutralizes yellow and brassy tones on blonde and grey hair using pure direct-dye pigments — the same professional toning technology trusted in salons worldwide.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e• Blue-violet pigments neutralize yellow and brassy tones on blonde \u0026amp; grey hair\u003cbr\u003e• Conditioner uses pure direct-dye pigments — unlike 99% of competing toners\u003cbr\u003e• Apply conditioner to dry hair for maximum color deposition\u003cbr\u003e• Creatine and Avocado Oil restore strength and moisture while toning\u003cbr\u003e• Sulfate-, gluten-, soy- and paraben-free formula\u003c\/span\u003e\u003c\/p\u003e","brand":"Loma Beauty EU","offers":[{"title":"Default Title","offer_id":57025391067513,"sku":"L-VC-LITERDUO","price":79.2,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0573\/8433\/7547\/files\/LOMA-VioletSh_CondLiterDuo-B07CJL67SP.png?v=1774980709"},{"product_id":"violet-shampoo-conditioner-duo-355-ml-1","title":"Violet Shampoo \u0026 Conditioner Duo – 355 ml","description":"\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003eProfessional toning power at home. Formulated with pure direct-dye violet pigments, this duo brightens blonde and grey hair, neutralizes unwanted warm tones, and conditions with Creatine-powered strength.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e• Innovative blue-violet pigments tone and brighten blonde \u0026amp; grey hair\u003cbr\u003e• Pure direct-dye conditioner — superior deposition vs. most toning conditioners\u003cbr\u003e• Creatine rebuilds internal hair structure for strength and resilience\u003cbr\u003e• Sulfate-free cleansing preserves toned color longer between salon visits\u003cbr\u003e• Natural Avocado and Lavender extracts nourish while toning\u003c\/span\u003e\u003c\/p\u003e","brand":"Loma Beauty EU","offers":[{"title":"Default Title","offer_id":57025397555577,"sku":"L-VCDuo","price":39.6,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0573\/8433\/7547\/files\/violetduo355ml.png?v=1774983240"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0573\/8433\/7547\/collections\/haircare_c5e9c377-9fd0-416e-874c-4b8f98b6c181.png?v=1764022407","url":"https:\/\/uk.lomabeauty.eu\/collections\/violet-vibes.oembed","provider":"Loma Beauty EU","version":"1.0","type":"link"}